DOORS OPENING SOON – JOIN THE WAITLIST

RELEASE YOUR

Passion Project

Cassandra Duffill soul aligned marketing expert

Bring Your Passion Project To Life!

I KNOW YOU WANT TO CREATE SOMETHING AMAZING, BUT YOU’RE STUCK…

PASSION PROJECT is unlike anything else out there.  A ‘done with you’ style program, you’ll walk through the simple steps to make your idea a reality. In just 6 weeks you can have a new product, online course, new revenue stream or service, ready to launch – how great would that be!

This program will walk you through the exact steps I have taken to launch successful online programs.  I’ve created a multi six-figure business using these strategies. You can too.

Be the first to experience the all new Passion Project in this online group format, for a very special price! We start in late JAN 2023!

Join the waitlist to be the first to hear when doors open:

SIMPLE STEPS

LIVE GROUP PROGRAM

DIRECTION & SUPPORT

Reality Check

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Your Passion Project has been on your "to do" list for far too long

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There never seems to be enough time to get it done

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Truth is, you're a little unsure how to make it happen

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You see others launching amazing things & wish you were too

It’s Time To

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Create revenue streams so you don't have to work so hard

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Prioritise your Passion Project & share it with the world

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Work smarter, not harder, with the skills you have

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Get the help you need to finally make it happen

Just a few years ago I was burnt out…

Seeing 30+ clients a week my business was thriving. Yet I was exhausted & had reached capacity.  How could I help more people? There had to be a better way.

Full books, no capacity for new clients, but what I noticed was many clients had the SAME problem.  So why was I seeing them one by one, sharing the same information again and again?

That’s when I learnt about packaging my skills in new ways! I created programs in health & wellness, plus retail and wholesale products. I was effectively helping MORE people at the SAME time – my bank balance flourished – and I got my sanity back!

Now I have real work/life balance!

Moving away from trading time for dollars, the majority of my revenue comes from online programs, products & subscriptions.  My business continues, with or without me!

It took time to learn the steps to make this happen.  I wasted money on 1:1 coaches that didn’t deliver & spent time on courses that didn’t have the answer.  Thankfully with a business & marketing background I was able to put all the pieces together.

That is why I’ve created the Passion Project, to show you the exact steps to make your dream a reality too.  Passion Project is a group program like no other – learn the real steps you need to take to make your passion project a reality!

Welcome To

Passion Project

I created this program to show you exactly how to make your passion project a reality. It’s time to stop wasting time or money trying to find the answers!

Live group program, walking you through every step, with feedback & support at your fingertips in our private group.  Simple steps, solid strategy and support.

Launch an online program, a new physical product or an amazing new service – Passion Project can make it a reality.

You really can create something new that monetises your amazing skills, helps more people and creates a new revenue stream in your business. With Passion Project you CAN do it!

Cassandra Duffill soul aligned marketing expert

CREATE YOUR 

Passion Project

Let’s talk content of Passion Project! Every week is delivered live, with recordings & life time access.

WEEK ONE

Map Your Idea

First you get clear on your Passion Project.  You’ll create a detailed outline for your program, product or service and be guided to plan your concept.

WEEK TWO

Nail Your Offer

No point having an amazing idea with no one to sell it to.  This week you’ll nail your client & core offer, complete with magnetic marketing message!

WEEK THREE

Sales Strategy

To make sales you need a solid sales strategy. Learn how to create simple yet impactful marketing & launch strategies.

WEEK FOUR

Activate

Use this week to get up to date and come to our group Q&A session.  Use this week catch up, ask questions & move forward.

WEEK FIVE

Tech Tools

Most clients come to me with a great idea, but stumped by the tech! This week we’ll walk through tech tools, programs & resources. Find the right ones for your Passion Project!

WEEK SIX

Sales Page 101

Your sales page is crucial to selling your Passion Project, be it an online course, program, service, or a physical product. It needs a sales page crafted to convert.

WEEK SEVEN

Lead Magnet

To have a steady stream of ideal clients or buyers, you need a lead magnet that works.  We’ll cover different lead magnets & chose the right one for your Passion Project.

WEEK EIGHT

Leads On Autopilot

Another area my clients get stuck on is sales funnels!  This week you will craft your sales funnel, choose your tech platform and put lead generation on auto pilot.

WEEK NINE

Activate

Over the past month we’ve covered a lot of tech and that can trip people up. So this week you have the chance to catch up on the tech and come to the Group Q&A call.

WEEK TEN

Launch Plan

As your Passion Project is a new revenue stream for your business, it needs a clear launch strategy.  It’s easier than you think & this week I’ll teach you how to do it.

WEEK ELEVEN

Marketing Metrics

A solid marketing strategy and knowing the metrics for success, are the key to your Passion Project thriving and growing over time.  Learn the simple steps to marketing success.

WEEK TWELVE

Wrap Up

Our final session is a Wrap Up group call with me.  I’ll talk about how to move forward with your Passion Project and answer your questions so you can have a successful long term Passion Project!

 Client Outcomes

If you get the opportunity to work with Cass, you should take it! She gave me new ideas and helped me craft marketing that works.  She always focused on what was achievable for me, with family in mind.

Katie Barron

Naturopath & Educator

I needed direction and support, and Cass provided that in excess! Moving to a new location and starting with a new client base, Cass crafted strategies to gain new clients, to re-engage previous clients & retention strategies to improve our income.  Amazing! 

Rosanna Mosca

Naturopath & TFT Prac

Working with a mentor was something I always put off. I had done heaps of training courses and thought I was fine alone. But working with Cass is another level.  After our first session & implementing her strategies I had 10 new leads!  Client retention improved when I made the changes she recommended too.

Louise Ellen

Nutritionist

Meet Cass

Business Strategist, Growth Coach, Marketing Mentor, Naturopath, Speaker, Trainer

Cassandra Duffill is an entrepreneur who created a multi six figure naturopathic practice as a solo parent on a shoestring budget.  She forged online telehealth for natural health; launched an organic herbal products range & ran online programs before it was trendy!

Preceded by a stellar career in marketing for brands including McDonald’s, Vodafone & Sony Films, Cass is a business strategist in the truest sense of the word.  She has owned online & ‘bricks & mortar’ businesses in retail, wholesale & service industries since 2006.

Not from a privileged background, Cass forged her own path by work hard, studying hard (too much!) and always aiming to excel.

Cass believes that everyone has a unique voice and amazing gifts to share & her greatest joy is seeing clients achieve success.   She lives in Australia on the Gold Coast, but supports clients worldwide to reach their goals.

Cassandra Duffill soul aligned marketing expert

 DOORS OPEN SOON 

Passion Project

Join the waitlist for a special bonus when doors open,
PLUS get our super special launch price!

GOT SOME

QUESTIONS?

WHEN DOES THE COURSE START & HOW LONG IS IT?

Passion Project will start in late Jan 2022

What if I can't make all the live sessions?

Attending live is a great idea if you can, as you’ll have the chance to ask questions & get help. However if you can’t make it, it’s not a problem, every session is recorded and uploaded within 48 hours to the membership platform. You have life time access so can come back to it as much as you like. There will also be a private facebook group where you can ask questions & get help.

are there refunds or can i cancel?

This course is live delivery with immediate access to the facebook group and content.  For this reason there are NO REFUNDS.  Monthly payment plans are available.

what format is the content?

Content is delivered in live trainings, 1 hour per week. You also have access to a membership platform to access recordings, PDF workbooks and other necessary resources.  The course is concise and straight to the point, I don’t waste our time on fluff. You have lifetime access once the course is paid in full.

are there recordings?

Yes, every session is recorded and uploaded to the membership portal within 48 hours.

 

what is the cost?

As this is the first time we’ve delivered this course in this online group format, we will have VERY SPECIAL pricing this round! Join the waitlist to be notified as soon as doors open and to receive your VIP pricing. 

 

what if i can't complete the course?

Passion Project is curated in such a way that it is easy to complete – simple steps, concise content and plenty of help and support.  Don’t worry if life gets in the way, you have lifetime access and can come back to the content at any time.

 

WHAT OTHERS SAY

 DOORS OPEN SOON 

Passion Project

Join the waitlist for a special bonus when doors open,
PLUS get our super special launch price!